New Heritage
Unlocking a beautiful heritage. By bringing the history of Keune as apothecary into a contemporary cosmetic context, the brand strengthens its position as an independent and innovative leader in professional hair products. No faux vintage, but a considered reinterpretation of original ingredients. With custom-designed bottles, each collection has its own identity, yet remains a member of the Keune family.
![New Heritage](https://www.staat.com/wp-content/uploads/2019/01/staat_keune_03@2x-1872x1240.jpg)
![New Heritage](https://www.staat.com/wp-content/uploads/2019/01/staat_keune_04@2x-876x1118.jpg)
![New Heritage](https://www.staat.com/wp-content/uploads/2019/01/staat_keune_05@2x-876x876.jpg)
The Keune Care line is elegant, with a serene sense of luxury. The custom caps of the bottles and pots follow the same characteristic shape. The younger blend collection comes in a modern no-nonsense design with brushed metal, a bold typeface and clear color coding.
![New Heritage](https://www.staat.com/wp-content/uploads/2019/01/staat_keune_06@2x.jpg)
![New Heritage](https://www.staat.com/wp-content/uploads/2019/01/staat_keune_07@2x.jpg)
![New Heritage](https://www.staat.com/wp-content/uploads/2019/01/staat_keune_08@2x-2200x1412.jpg)
![New Heritage](https://www.staat.com/wp-content/uploads/2019/01/staat_keune_09@2x-876x1300.jpg)
1922 by J.M. Keune goes back to the brand heritage and celebrates its founder and origins with a sophisticated 1920s font, a classic label and a luxurious deep blue. More collections are coming soon.
![New Heritage](https://www.staat.com/wp-content/uploads/2019/01/staat_keune_10@2x-876x600.jpg)
![New Heritage](https://www.staat.com/wp-content/uploads/2019/01/staat_keune_12@2x-876x594.jpg)
![New Heritage](https://www.staat.com/wp-content/uploads/2019/01/staat_keune_13@2x-876x594.jpg)
![New Heritage](https://www.staat.com/wp-content/uploads/2019/01/staat_keune_14@2x-1872x1240.jpg)
Client
Partners
- Photography Header
- Bart Oomes (Witman Kleipool)