There’s Nothing Like a Bugaboo
Proving with a clear and confident campaign why There’s Nothing Like a Bugaboo. Three emotive and elegant films and stills, directed and shot by Leila and Damien de Blinkk, each convey the unique sensation of using the easy, comfortable and versatile Bugaboo in everyday life.
Bugaboo changed the stroller category in the late 1990s with design-driven high-end products and a unique brand. This campaign needed to promote the practical benefits of the strollers, but in the sophisticated and stylish Bugaboo way.
The effortless feeling of riding a Bugaboo is expressed by the use of only natural light and the considered compositions Leila and Damien de Blinkk are known for.