There’s Nothing Like a Bugaboo
Proofing with a clear and confident campaign why There’s Nothing Like a Bugaboo. Three emotive and elegant films and stills, directed and shot by Leila and Damien de Blinkk, each convey the unique sensation of using the easy, comfortable and versatile Bugaboo in everyday life.
Bugaboo changed the stroller category since the late nineties with design-driven high-end products and a unique brand. This campaign needed to tell the practical benefits of the strollers, yet in the sophisticated and stylish Bugaboo way Bugaboo.
The effortless feeling of riding a Bugaboo is expressed by the use of only natural light and considered compositions Leila and Damien de Blinkk are known for.